Merchant Center,
in your AI
What your AI
can do
- Account overview
- Item issues
- Feed audit
The rules
that apply
Read-only
Your AI reads this data. It cannot change anything.
Copy a prompt.
Try it now
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Which products are disapproved, and why?
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Audit my feed and list the fixes that matter most.
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Summarize my Merchant Center account status and top issues.
Can my AI edit my products?
No. Merchant Center is read-only in Roger: account status, product counts, item and account issues, and a feed audit with the fixes that matter most. You make the fixes in Merchant Center or in your feed.
Does it help my Shopping campaigns?
Yes. Your AI can read item issues next to Google Ads performance, so a disapproved product and the campaign it hurts show up in the same answer.
Do I need another sign-in?
No. Merchant Center comes with the same Google consent as Google Ads, Google Analytics, Search Console and Tag Manager.
Which Claude or ChatGPT plan do I need?
Any Claude plan (Free: 1 custom connector). ChatGPT Plus, Pro, Business or Enterprise; Free and Go cannot add custom connectors.




